READ THROUGH THESE POINTS AND FIND EXAMPLES FROM THE LIST BELOW
- processes of production, distribution and/ or circulation of PSB radio content in a national context
- role of the regulatory framework, including that of public service broadcasting remit
- significance of PSB broadcasting and longevity versus varied commercial stations which compete for audiences
- specific PSB requirements which impacts on the content of radio output
· impact of ‘new’ digital technology on the reach of radio shows and the way in which content can now be
digitally distributed and circulated through an internationally recognised platform versus the competing methods
of commercial radio stations. Responses should refer to The BBC Radio One Breakfast Show and might consider:
· how the structure of PSB institutions such as the BBC might influence the format and output of the show in terms of
monetary budget and synergy across different platforms. Also, fulfilling its remit to inform, educate and entertain the
public
· how the BBC is very much a national institution and the Breakfast Show has been a long-running success; a
degree of nationalisation of BBC radio as being traditional and high quality across a diverse range of audiences
(now several channels offering alternative breakfast show content) with an emphasis on attracting a key
demographic to stay relevant
· the budget and reach of the show in terms of attracting famous stars to participate on the show to reach large
national and international audiences (via podcasts/online) which can dwarf less successful commercial stations
· the choice of presenter to challenge adult audiences whilst attracting teens – possible reference to long term
commitment of radio presenters
· the use of modern platforms to listen and stream content which (Long-tail) can amass a high number of diverse
audiences, thus fulfilling their remit. The show has an array of social media presence to sustain and attract new audiences, e.g. YouTube; simulcasts of 1Xtra highlights
· reference to specific examples and excerpts from the radio show that they studied to support their points made with reference to the production values of the show.
· economic development of BBC as a leading media provider (nationally and internationally); how the radio show is
‘cutting edge’ in terms of the way it is produced show; how the ‘long-tail’ style reaches across multiple platforms
· economic contrast between budgets of BBC Radio One Breakfast Show versus commercial radio institutions
· political context of radio production in terms of PSB expectations versus the niche/commercial nature of other radio
programmes
· political pressure on the BBC to remain unbiased whilst also fulfilling their remit as a PSB during the construction
and distribution of radio show content
· cultural significance of the BBC being a traditional and respected broadcaster with high production values that
appeals to multi-generations of loyal audiences and fan-bases
· cultural importance of the BBC in attracting a range of talented performers and artists to cross promote economic
interests of the BBC and fulfil cultural interests of diversity and popular culture.
cute revision https://www.bbc.co.uk/bitesize/guides/z2s97hv/revision/3
cute revision https://www.bbc.co.uk/bitesize/guides/z2s97hv/revision/3 music news audience phone in promotion celebrity guest audience games
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